BUSINESS MENTORING WITH LEE BRODERS
Clarity for the decisions that shape your business.
Practical, experienced business mentoring for owners and entrepreneurs who need an independent perspective, stronger decisions and a clear route forward.
No generic formulas. No unnecessary theory. We focus on what matters most in your business and what you need to do next.
30+ YEARS IN BUSINESS & TECHNOLOGY | MASTERS QUALIFIED BUSINESS MENTOR & EXECUTIVE COACH | INTERNATIONAL SPEAKER | BRITISH ARMY VETERAN | AUTHOR
WHEN BUSINESS GETS COMPLICATED
Sometimes you do not need more information. You need better thinking.
Running a business can become noisy. There are customers to serve, people to lead, cash flow to manage, opportunities to assess and decisions that cannot be delegated.
When you are close to the business, it can be difficult to separate what is urgent from what is important.
Business mentoring gives you space to step outside the day-to-day, test your thinking and decide what deserves your attention next.
THE AEROPS FRAMEWORK
A practical way to look at the whole business.
AEROPS provides a structured lens for identifying where attention will make the greatest difference. It is not a rigid programme. We use the parts that matter to your business now.
ANALYSE
Understand where you are now, what is working, what is not and what the numbers are telling you.
EXPAND
Explore the opportunities, markets, offers and strategic choices that could move the business forward.
REVENUE
Focus on how the business attracts customers, creates value, prices effectively and builds sustainable income.
OPERATIONS
Improve the systems, processes and ways of working that turn effort into consistent delivery.
PEOPLE
Look at leadership, accountability, capability and whether the right people are focused on the right things.
SUCCESS
Define what success actually means to you, then align decisions and action around achieving it.
THE 6 M’S
A practical cycle for creating and sustaining progress.
The 6 M’s provide a simple way to think about what keeps change moving. Each stage matters, and the cycle continues as circumstances, goals and priorities evolve.
MINDSET
How you think about what is possible and how you respond when circumstances become difficult.
MOTIVATION
The reason to move forward and the energy needed to begin taking meaningful action.
MODIFICATION
Changing the behaviours, approach or environment that are getting in the way of progress.
MOMENTUM
Turning early action into consistent progress so movement becomes easier to sustain.
MATURITY
Developing better judgement through experience, reflection, learning and more considered decisions.
MAINTENANCE
Protecting progress, reinforcing what works and preventing useful changes from quietly slipping away.
WHAT BUSINESS MENTORING LOOKS LIKE
Challenge. Perspective. Accountability.
The conversation changes depending on what is happening in your business. My role is to help you think clearly, challenge assumptions and keep attention on the decisions and actions that matter.
CHALLENGE
Questions that test assumptions, surface blind spots and help you see what you may be too close to notice.
PERSPECTIVE
An independent view informed by decades of business, technology, leadership and real-world decision making.
ACCOUNTABILITY
A clear focus on what you have decided to do, what happened and what needs to happen next.
The objective is not to tell you how to run your business. It is to help you make stronger decisions about how you want to run it.
IS THIS FOR YOU?
For business owners who want to make better decisions.
This is not about the age or size of the business. It is about the quality of the decisions in front of you.
Business mentoring may be useful when you are growing, repositioning, dealing with complexity, considering a significant opportunity or simply feeling too close to the business to see the next move clearly.
It is equally relevant to established businesses as it is to earlier-stage companies. The starting point is your situation, not a predetermined programme.
You bring the business. I bring the questions, perspective and challenge.
YOUR NEXT MOVE
Ready to look at your business differently?
Start with a conversation about where the business is now, what you want to achieve and the decisions standing between the two.