ABOUT LEE BRODERS
Experience.
Perspective.
Action.
I have spent more than 30 years working across business, technology, leadership and personal development.
Today, I bring that experience together as the founder of Business Growth Global, alongside my work as an International Business Mentor, Executive Coach and Professional Speaker, helping people gain clarity, make better decisions and turn ambition into action.
30+ YEARS IN BUSINESS & TECHNOLOGY | MASTERS QUALIFIED BUSINESS MENTOR & EXECUTIVE COACH | INTERNATIONAL SPEAKER | BRITISH ARMY VETERAN | AUTHOR
MY APPROACH
Clarity creates better decisions.
Practical progress, not theory for theory’s sake.
Better decisions create action. And consistent action creates results.
That principle sits at the heart of how I work. Whether I am mentoring a business owner, coaching a senior executive or speaking to an audience, my focus is on helping people understand where they are, determine what matters and do something useful with that clarity.
CLARITY
Understand what is really happening and what matters most.
DECISIONS
Explore priorities, challenge assumptions and choose a practical way forward.
ACTION
Turn a decision into useful steps, accountability and measurable progress.
THE FIRST CHAPTER
From the British Army to Business
I joined the British Army at 16 and went on to serve for ten years, including involvement in a number of operational deployments.
Those years taught me lessons that have stayed with me throughout my career: prepare properly, adapt when circumstances change, understand that decisions have consequences and, ultimately, take action.
They also reinforced the importance of teamwork, accountability, resilience and maintaining focus when the situation is difficult.
When I left the Army at 26, I moved into business and technology and started my first consultancy in 1996, initially providing computer and website services. That decision began the next chapter of a career that has continued to evolve ever since.
PREPARE
Do the work before the pressure arrives.
ADAPT
Respond when circumstances change.
ACCOUNTABILITY
Own decisions and their consequences.
RESILIENCE
Maintain focus when situations become difficult.
BUSINESS & TECHNOLOGY
More Than 30 Years in Business and Technology
Over more than three decades, my work has taken me through entrepreneurship, consulting, enterprise technology, cloud architecture, property, professional services and business development.
I have started and operated businesses, worked with major organisations, delivered complex programmes and seen first-hand what happens when plans work, when they fail and when circumstances force a change of direction.
That breadth of experience matters because business and leadership rarely fit neatly into a textbook.
Experience Beyond Theory
30+ years
Across business and technology.
Entrepreneurship
Starting, operating and developing businesses.
Enterprise environments
Complex organisations, technology and delivery.
Change & leadership
Transformation, responsibility and difficult decisions.
THE TURNING POINT
Why Mentoring and Coaching?
Experience is valuable. Helping someone think more clearly about their own situation is where that experience can make the greatest difference.
There came a point in my own career when working harder was no longer the answer.
A period of burnout forced me to reassess what success meant, how I wanted to work and where I could make the greatest contribution.
That process led me deeper into professional coaching and business mentoring. It gave me a way to combine decades of practical experience with professionally developed coaching and mentoring skills.
Today, I help other people create the space to think, challenge assumptions and make decisions that move them forward.
The aim is not to give people all the answers. It is to help them develop the clarity and confidence to make stronger decisions for themselves.
PROFESSIONAL FOUNDATION
Qualified. Experienced. Practical.
Professional development matters most when it strengthens practical judgement, not when it simply adds letters after a name.
Advanced Study
Master’s-level Business Mentoring and Executive Coaching.
ILM Level 7 Coaching and Mentoring.
LLM in Law.
Professional Recognition
EMCC Master Practitioner.
Fellow and Ambassador of the Association of Business Mentors.
Member of the Institute of Leadership.
Wider Development
Certified Life Coach.
Professional training in NLP, CBT and Hypnotherapy.
HOW I WORK
Clarity. Strategy. Action.
My role is not to create dependency. It is to help you think more clearly, make stronger decisions and build the confidence to act on them.
CLARITY
Understand where you are, what is really happening and what matters most.
STRATEGY
Explore priorities, options and the most effective route forward.
ACTION
Turn decisions into practical steps, progress and accountability.
I will ask questions and challenge your thinking. Where mentoring is appropriate, I may also say: I’ve dealt with something similar. Here is what I learned.
I also use practical approaches including the AEROPS framework, the 6 M’s methodology and the LPAD methodology when they help create clarity, structure and sustainable progress without turning the work into a rigid programme.
WHO I WORK WITH
For people ready to move forward
Different roles. Different pressures. The common thread is a willingness to think clearly, make decisions and take action.
Business Owners & Entrepreneurs
People building, growing or reshaping businesses who need clarity, perspective and practical challenge.
Senior Leaders & Executives
Leaders navigating responsibility, complexity, change and important decisions.
Ambitious Professionals
Professionals preparing for greater responsibility, career change or the next stage of their development.
BEYOND THE JOB TITLES
The value is in the combination.
Business mentor. Executive coach. Speaker. Author. Technology professional. Veteran. Entrepreneur.
They are useful descriptions, but none of them individually explains the perspective I bring to my work.
What connects them is experience of change, responsibility, uncertainty, learning and taking action.
I use that experience to help other people move forward with greater clarity and purpose.
A SIMPLE PHILOSOPHY
Get Stuff Done.
Thinking matters. So does knowing when to stop thinking and start moving.
That does not mean acting recklessly. And it does not mean acting without thinking.
It means recognising that eventually planning has to become action.
There will rarely be perfect information, perfect timing or complete certainty. Progress comes from creating enough clarity to make a good decision, acting on it, learning and adapting.
THINK. DECIDE. ACT. LEARN. REPEAT.
YOUR NEXT MOVE
Ready to Make Your Next Move?
If you are looking for greater clarity, a stronger strategy or an experienced independent perspective, let’s talk about what you want to achieve.